NSPCC launches Look, Say, Sing, Play resources
Parents interact with their babies all the time without always realising how those interactions shape the way their baby’s brain develops. Improving interaction and encouraging parents to be more sensitive to their baby’s cues will help parents identify and respond to their needs. It will also improve attunement and sensitivity of parents from an early stage, setting up positive behaviours as their child grows.
To encourage interaction between parents and their babies, we’re providing tips for parents to look, say, sing and play with their babies.
These new brain-building resources are based on the work of Vroom, a US public health initiative that uses the science of early learning to help parents improve back-and-forth interactions with their children.
This leaflet gives parents a handy introduction to brain-building tips for their child from birth, up until the age of 2. It helps them understand how they can bring more interaction in to their daily routine, and gives them an introduction to the science behind the campaign.